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August 08, 2016

Oxygen Branding Design

​氧气公寓品牌形象设计

Fresh oxygen bubbles inside a quiet blue house. This is not only the positioning of the brand, but also the interpretation of visual image. The entire brand image design is about the OXYGEN and HOUSE. simple, clean and full of power.

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Information

项目名称:氧气公寓
项目类型:品牌设计
项目设计日期:2016.03-2016.08
主设计师:罗逸亭

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      “一个安静的蓝房子保护着鲜活的氧气泡泡”这既是品牌的定位,也是对视觉形象的诠释。整个品牌围绕着“氧气”和“房子”而展开设计,简单,干净,活力满满。

项目概述
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To Build A Brand

A Brand Is So Much More Than A Logo

Brand identity should have multiple facets - with the help of good designers, it manifests itself through graphic, interior space, product and even artwork.

一个 Logo 不等于品牌,品牌的形象应该是多元化的。结合对品牌的理解,平面、空间、产品、艺术都是不可或缺的元素,只有多元化的呈现才能让品牌更加丰满。 

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